Concepts for LCA Wayfinding

Leeds College of Art has a wayfinding system that, at present, is inconsistent, uninspiring and hard to navigate. My intention is to create a system that unifies, simplifies and inspires.

The relationship between the arrowhead and the arrow shaft is a vital consideration regarding its legibility. The design that is accepted as the most harmonious tends to be one in which the arrow shaft is about 10% longer than the arrowhead. If it's smaller, its association with an arrow is lost; if it's too much longer, unnecessary space is used.

Colour coding can be a vital asset to successful wayfinding systems. By starting with the colour swatches in the LCA brand guidelines, a link with the identity is immediately formed. I also intend to use colour to create collaborations between subjects that are close in proximity either physically or through their practice.