Friday 26 January 2018

Brief 3 - Instrument Cluster - Vehicle Imagery (Collaboration)

Autodesk VRED Pro is a 3D visualisation and virtual prototyping software specifically for the automotive industry, and helps designers and marketers create product renderings, design reviews and prototypes. 



I collaborated with Keith Burden, Senior Interface Designer at Jaguar Land Rover for the creation of the vehicle imagery. Having previously worked at JLR as a design intern, I had easy access to Keith and after leaving was trusted to handle design files of vehicles that had already been seen by the public. The vehicle used for this project is an L560, or a Range Rover Velar; Land Rover's newest, most avant-garde SUV. 

Keith's full internal and external 3D model of the Velar was handed over to me, and using VRED I was able to rotate and translate the vehicle, its wheels, doors etc., to any desired position, then take imagery of it to be used in any applicable interface elements. Keith taught me how to operate the software, how to manoeuvre the model, and how to apply realistic virtual lighting effects and 3D backgrounds. 

The final imagery required for this project is relatively simple, however - rear view imagery with a drop shadow for semi-autonomous driver monitoring, lane assist etc., and a side profile for vehicle status, controls etc. 

Imagery: 


Side view - Useful for helping the user understand where faults on the vehicle are located, or see real time control alterations, ride height adjustments, open doors etc.  









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